Hustle Got Real
About the Company
Hustle Got Real empowers people to establish online stores without holding inventory. By automating inventory management and pricing updates, the platform resolves common challenges faced by dropshipping businesses. Since its inception, the company has grown from a solo effort into a team of seven, offering services to over 15,000 users globally. The business focuses on helping individuals and small businesses scale efficiently, enabling them to source products from over 80 suppliers and sell on platforms like Amazon, Shopify, and eBay.
Miguel Pieras’ vision was shaped by his background in software engineering and a fascination with e-commerce. His initial goal was to simplify his own dropshipping operations, which later evolved into a scalable business model. The company’s growth was fueled by a combination of automation, team expansion, and customer-centric solutions.
Idea Behind Company
The idea for Hustle Got Real began when Miguel took an eBay dropshipping course. Inspired by the possibility of selling without inventory, he launched his first eBay store and quickly identified the pain points of traditional dropshipping—like manual inventory tracking and price adjustments. His solution was to create an automated system to sync inventory with suppliers’ websites and adjust prices dynamically, reducing uncertainty and inefficiency.
Initially developed for personal use, the software’s potential became evident as Miguel realized its value for other sellers facing similar challenges. The motivation to transform his tool into a service stemmed from his goal to help others achieve financial independence through low-cost, scalable e-commerce solutions.
Creating the Company
Miguel’s journey involved extensive prototyping and learning. While balancing a full-time job, he spent evenings coding, managing his store, and collaborating with virtual assistants. He hired freelancers to streamline tasks like listing products and handling customer inquiries, which allowed him to focus on software development.
Through trial and error, Miguel refined his platform’s features. He built trust and communication with his remote team, ensuring smooth operations. Virtual assistants were instrumental in scaling his business by managing day-to-day tasks, freeing Miguel to concentrate on improving his software’s functionality and usability.
Launching the Business
Hustle Got Real officially launched after Miguel prepared essential components: a scalable system for multiple eBay stores, a user-friendly interface, a marketing strategy, and legal incorporation. He invested in branding with a professional logo and website, opting for a SaaS subscription model that offered free trials for new users.
To attract customers, Miguel relied on organic growth through YouTube tutorials, live chats, and a Facebook community. Customer feedback drove continuous improvements, and affiliate marketing partnerships boosted visibility. The company’s early success highlighted the importance of responsiveness and user-centric development.
Earnings
Hustle Got Real’s revenue reached $25,000/month, with steady growth fueled by innovative services like “We List for You” and optimization tokens. The company’s customer base spans 25 countries, with a strong presence in the e-commerce space. Despite challenges, Miguel’s dedication to understanding customer needs and leveraging automation has positioned the business for long-term success.
Today, Hustle Got Real’s team focuses on enhancing its services, exploring new markets, and offering solutions tailored to sellers’ needs. The company’s trajectory underscores the power of innovation, collaboration, and a commitment to empowering entrepreneurs worldwide.
