Tweet Hunter
About the Company
Tweet Hunter is a platform designed to help users grow and monetize their Twitter audience. Tom Jacquesson, based in Paris, France, co-founded the tool with the goal of making Twitter engagement easier and more effective. The company's users are primarily founders, freelancers, influencers, and creators, looking to maximize their Twitter presence. In just 10 months since its launch, Tweet Hunter reached $60,000 in monthly recurring revenue (MRR), demonstrating rapid growth and a clear demand for its services.
The platform simplifies Twitter growth by providing features such as tweet scheduling, engagement analytics, and even AI-generated content. It appeals to individuals who want to enhance their personal brand and grow their audience without spending excessive time on content creation. Tweet Hunter has expanded to serve over 1,200 paying customers, contributing to the business's continued success.
Idea Behind Company
Tom came up with the idea for Tweet Hunter after several entrepreneurial attempts. His earlier ventures included a kids’ educational mobile app and various online tools, but none gained significant traction. The inspiration for Tweet Hunter emerged from personal frustration—Tom struggled to engage on Twitter and spent hours crafting tweets that received little to no engagement.
At the time, Tom and his co-founder had built a database of thousands of high-performing tweets for another project. When Tom started using these tweets as inspiration, his engagement improved significantly. This led to the development of Tweet Hunter, initially a searchable tweet library. The success of this simple tool motivated Tom to continue building features that catered to Twitter growth.
Creating the Company
Building Tweet Hunter was straightforward. Tom and his co-founder developed the initial MVP, a basic tweet search engine, in just one week with a budget of around $50. The initial tool allowed users to search for high-performing tweets on specific topics and use them as inspiration for their content. The product quickly gained attention, attracting its first 10 customers within days of its launch.
Over time, the company added new features based on user feedback. One of the most requested features was tweet scheduling, which was added a couple of months after the initial launch. The team didn't spend much time validating their product ideas; instead, they focused on building fast MVPs and gauging interest through sales. This approach allowed them to iterate quickly and ensure that the product met user needs.
Launching the Business
Tweet Hunter's launch involved two distinct phases. The first phase occurred in May 2021 with minimal marketing efforts—just posts on Twitter and Reddit. Despite the low-budget approach, it attracted significant interest, with over 300 access requests from a single Reddit post. Within the first week, the company earned $150 in MRR, growing to $3,500 by the third month.
The second phase came in September 2021, when the team partnered with JK Molina, a well-known Twitter ghostwriter with a large audience. Molina's audience was highly engaged, and his promotion helped Tweet Hunter scale rapidly. Within 30 days, the MRR jumped from $3,500 to $15,000, solidifying Tweet Hunter’s position as a popular tool for Twitter growth. This growth was supported by creative marketing strategies, such as free side products that funneled users back to the main platform.
Earnings
Today, Tweet Hunter generates approximately $220,000 in monthly revenue, equating to over $492,000 annually. The business's success stems from its ability to continuously evolve and meet the needs of its customers. Tom and his team introduced features like AI tweet writing, automation, and detailed analytics, transforming the platform from a simple tweet database into a comprehensive Twitter growth tool.
The team also grew a community of over 450 affiliates, launched free tools to drive brand awareness, and used strategic partnerships to expand their reach. While paid marketing and SEO are still areas for future development, Tweet Hunter has succeeded largely through organic growth and innovative marketing techniques.
